Start Serving a Bigger Purpose

Love

Serve

Transform

Recognize, appreciate, and honor the unique contribution everyone brings because of who they are, not what they can do for the company. When you shift they focus from valuing how well your people can do the job to how well the job can serve them, everyone experiences transformation. They can connect with their work in a deeper way that inspires creativity, innovation, and achievement, which ultimately leads to fulfillment.

Understanding Value

Emphasizing work-life as a balance is a win-lose, so I use the phrase work-life integration. In a work-life balance model, something gets cheated; it communicates that you need to be all things to all people at all times, which is impossible. But by working towards work-life integration, the gap between the personal and professional life is bridged and we communicate that the two should complement each other instead of competing.

Work Life Integration

Work isn’t just about responsibilities, tasks, and projects; there are people involved. They really do want to feel known, heard, and valued, and you can only get there by talking with them. You won’t know how to give your people fulfillment without getting to know them in a meaningful and authentic way. Pursue your people and do it on purpose.

Pursue Your People

Recognize, appreciate, and honor the unique contribution everyone brings because of who they are, not what they can do for the company. When you shift they focus from valuing how well your people can do the job to how well the job can serve them, everyone experiences transformation. They can connect with their work in a deeper way that inspires creativity, innovation, and achievement, which ultimately leads to fulfillment.

Understanding Value

Emphasizing work-life as a balance is a win-lose, so I use the phrase work-life integration. In a work-life balance model, something gets cheated; it communicates that you need to be all things to all people at all times, which is impossible. But by working towards work-life integration, the gap between the personal and professional life is bridged and we communicate that the two should complement each other instead of competing.

Pursue Your People

Work isn’t just about responsibilities, tasks, and projects; there are people involved. They really do want to feel known, heard, and valued, and you can only get there by talking with them. You won’t know how to give your people fulfillment without getting to know them in a meaningful and authentic way. Pursue your people and do it on purpose.

Work Life Integration

Testimonials

"At the heart of a great leader worth following, you will find a heart for people. Chris Meroff is that type of leader!  His heart is filled with generosity for people, which I have witnessed and experienced personally for almost twenty years. It doesn't matter what type of organization you find yourself leading—non profit, for profit, business or public sector—inevitably your success as a leader will rise and fall on how well you can lead the people of the organization.  In his new book Align, you will find practical tools to help you create an organizational culture that helps people to thrive first, and in return your organization will thrive also. I wholeheartedly believe this book will help you to create a culture you can be proud of and more importantly enrich the lives of those you lead."
-Jason Perkins, Pastor at Creekside Church and Director of Australian Partner Church Network
“Vision, purpose, and mission statements are crucial for any organization, but what good are they if everyone in the organization isn’t aligned to them? Chris Meroff understands this truth and has created a culture of alignment within his own ventures. He can help you infuse this same culture into your organization.”
-Kenneth Camp, Author and Leadership Consultant
“From the moment you walk into Chris Meroff’s company and interact with anyone there, you know that something different is going on. There’s joy, and dare I say it…Love. His new book, Align explains how and why, not from a theoretical view, but from on the ground in a real company with real people who are happy and very profitable. Every organization wants this kind of culture. Chris can show you how.”
-Dennis Welch, president of articulāte PR and communications
“I hold Chris in high regard as I have been witness to him not only building a thriving and respectable business, but also equipping and guiding individual members of his team in their personal and professional pursuits. I am continually inspired by his motivation to ensure his customers are receiving the best products and services. Chris has not only created a thriving and successful enterprise, but he has done so while greatly enriching the lives of the people who cross his path.”
-DARREN JOHNSON, CO-FOUNDER AND VP OF
BUSINESS DEVELOPMENT FOR SEAS EDUCATION
“Rarely do you meet someone that is this competent to lead and is also this confident to lead and also as comfortable as Chris is. When I see Chris with his people, he strives to help them grow into their potential, and that is rare. I've been around leadership for many, many years, and I teach leadership. Chris is at the top of the heap.”
-Col. Howard Short, USAF, retired
“Leading is so much about relationships. When you’re a leader, it’s all about influencing, and you can’t influence without having a relationship, and Chris is a master of that.”
-Cyndi Short, Ed.D. executive director of special education at Clear Creek ISD